Faculty: Strategic Director of the Textile & Fashion Design Department
Strategic Director of the Communication design Department
Turin – Bologna
Aurelio Tortelli began his creative career as a copywriter in 1990 after winning a competition appearing in the daily La Stampa on behalf of the advertising agency BGS (today Leo Burnett). He became Creative Director in 1996. In 2004 he began his entrepreneurial venture, founded in Turin, together with two partners, the agency Saffirio Tortelli Vigoriti of which he was Executive Creative Director and CEO. After just four years of activity, the agency ranked among the top ten in the Italian market by turnover. In 2011 it became part of the DDB international communication network as a unified structure called stv DDB (with offices in Milan, Rome, and Turin). Here Tortelli covered the roles of CEO and Executive Creative Director before becoming, after the creation of the DDB Group Italia, Chairman of the company.
In May 2019, he left the DDB Group to actively focus on the training sector and his personal projects.
Over the 29 years of his career, he has created countless campaigns for some of the most important national and international brands, including Fiat, Alfa Romeo, Volkswagen, Intesa Sanpaolo, Telecom Italia, Seat Pagine Gialle, Ferrero, Coca-Cola, Alpitour, Reale Mutua Assicurazioni, Mediaset Premium, Sisal, RCS MediaGroup, La Stampa, Juventus FC, De Cecco, Negroni, Saiwa, Invicta and Grandivision.
Faculty: Coordinator of the Master course in Digital Marketing & Communication Management