Scholarship : SCHOLARSHIP DEADLINE: JUNE 12, 2023
Design the Dakar Vehicle of the future and win an IAAD. Scholarship
Discover the project Bra-Very Bar made by IAAD., Accademia Italiana and SAE Institute
From 18th to 22th April
Dropcity – Milan
From 18 to 22 April, in the futuristic location of Dropcity, IAAD., Accademia Italiana and SAE Institute will take to Milan Design Week 2023, the second edition of the BRA-VERY BAR.
5 days in which the students from the 20 schools of the AD Education Group, will be involved in a joint work on 5 workshops structured in 5 areas, in which Ethics and Aesthetics dialogue and confront through contemporary themes with the attention to the planet and to the human being.
Inspiring the new generation of designers are five big names in sportswear, automotive, communications, sound design, and the third sector: Decathlon, Pinfinfarina, Huawei, Unicef, and Glauk Sound. In the 5 days you can also visit the exhibition “Arrigo Arrighetti. A public architect“, dedicated to the architect and urban planner who in the sixties and seventies created public buildings among the most interesting and innovative in Milan.
Day by day Program
18th April – 10AM-6PM
Workshop realized in collaboration with Decathlon
In September 2022 Decathlon launched Adapted Sports, a new brand whose mission is to create products to permit to disabled people to practice sports in autonomy and in an inclusive way.
Students together with the Decathlon Adapted Sports team will have to design a project to communicate this new collection, a communication plan mindful of online and offline project on owned, paid and earned media with a full funnel approach.
The campaign’s objective? Let Adapted Sports become the favourite brand for people with disabilities.
Project leaders Decathlon: Sabrina Bonanno – Adapted Sports Product Manager, Alessia Tagioretti – Adapted Sports Communication Leader and Marco Melacini – product digitalisation.
Project leader IAAD.: Barbara Borio – Marketing professor IAAD.
Motivational speaker: Alessandro Carvani Minetti – Chairman at TICAMI
19th April – 10AM-6PM
Workshop realized in collaboration with Huawei
Human intelligence in cars
Huawei is a worldwide company with a huge background in creating, developing and producing INTELLIGENCE in communication and products.
We are interested in understanding how a company with such a background can disrupt the aesthetic of cars.
How can we make the exterior of a car look “smarter” and more intelligent?
How can consumer electronic products influence a new era of automotive design?
Project leaders Huawei: Luca Borgogno – Chief Automotive Officer HUAWEI Milan Aesthetic Research Center and Davide Varenna – Lead exterior designer HUAWEI Milan Aesthetic Research Center
Project leader IAAD.: Dario Olivero – Coordinator for the Transportation Design I Level Academic Diploma Course and Master
Motivational speaker: Marco Paretti – Author at Will Media
20th April – 10AM-6PM
Workshop realized in collaboration with Unicef
Non si può più dire niente…? (We can no longer say anything…?)
Language mirrors society and vice versa: through language we can reiterate and confirm prejudices, often without even realizing it; but we can also eradicate and overcome them, if we’re brave enough.
Yes, brave: because letting go of the old, even if it’s about an idiom, is often scary. It makes us think that we’re no longer allowed to say anything. Is it really the case, or are we just looking for ways to not question ourselves?
UNICEF promotes its “OPS!” campaign which, now at the threshold of its third edition, is centred on racism as well as gender and sexual orientation biases, from an intersectional perspective.
During the workshop you will be designing contents for other young people t bring awareness on unconscious biases. Language, and the society in which it is used, mirror each other and working on language thus means training to recognize and overcome one’s own biases, especially unconscious ones.
Project leaders Unicef: Federica Tornincasa – UNICEF Intersectional Discrimination Consultant
Project leader Accademia Italiana: Christian Ludovici – Coordinator for the Design I Level Academic Diploma Course
Project leader IAAD.: Vladimir Soto – Visual Communication Design professor in IAAD. and brand strategist & creative director at bebooming.
Motivational speaker:Gabriella Crafa – Diversity Lab Vice President
21st April – 10AM-6PM
Workshop realized in collaboration with Pininfarina
Walking into the future
The most sustainable means of transportation are our feet. The objective is to reimagine footwear as a true tool for facilitating travel. This would have to be from both a performance and adaptability point of view and an emotional point of view ensuring a user experience that gratifies the act of walking.
The workshop is oriented to the designing of footwear for different uses, scenarios, people, all in respect of an ethical and sustainable use.
Among the numerous aspects to be considered during the design project, the most important are:
Future scenarios – how can shoes become a new mobility solution?
Project leaders Pininfarina: Prianjali Kapur – Lead Strategic Designer Pininfarina
Project leader IAAD.: Davide Negri – Coordinator for the Product Design I Level Academic Diploma Course
Motivational speaker: Troy Nachtigall – Chaired Professor of Fashion Research and Technology, Primus Inter Pares of the Faculty of Digital, Media, and Creative Industries
22nd April – 10AM-6PM
Workshop realized in collaboration with Glauk Sound
The enjoyment of audio content is now a fundamental part in the design of spaces and experiences. This workshop investigates the interactions between Glauk Sound’s innovative technology, which allows any material to transform into a sound speaker, and the objects of our everyday life: how do surfaces interact with each other transforming the space on a sonic level, in a symbiotic relationship between transducer and material?
By applying sound design techniques, we can experiment how it’s possible to create unique sound instruments from objects that have ended their life cycle, by exploiting the properties of the materials from which they are made. This approach promotes creativity, circularity and regeneration through the use of objects which, having exhausted their primary function, would otherwise be destined for destruction. Participants will design sound elements whose material and functional identity expands through their ability to generate sound, exploring the acoustic potential of glass, wood, cardboard and other materials.
Project leaders Glauk Sound: Alessandro Bollini – Glauk Sound Founder
Project leader SAE Institute: Riccardo Giovinetto – professor of Sound Design at SAE Institute Milan
Motivational speaker: Lorenzo Palmeri – Designer and musician
Everyday – 10AM-6PM
Arrigo Arrighetti (1922-1989) was an Italian architect and urban planner.
After graduating in architecture from the Politecnico di Milano, Arrighetti became head of the Urban Planning Department of the Municipality of Milan. In this role, he was responsible for many public buildings built throughout the 1950s and 60s. These included social housing complexes, schools, markets, offices, swimming pools and religious centres.
Arrighetti’s work is characterized by innovation and attention to form, as well as to architectural structures and construction details. His architectures bring together various fields of expertise, from urban planning to social and economic theory and practice.
The exhibition “Arrigo Arrighetti. A public architect” shows the main works of this master of Italian architecture, who has long been neglected by critics. A unique figure on the international scene, Arrighetti was able to combine a deep commitment to social welfare with high-quality projects.
In the exhibition, Arrighetti’s works are presented through a series of bespoke photographic images created by photographer and visual artist Pino Musi, alongside the architect’s own drawings of plans, sections and rooftops.
The young architects’ collective HPO designed the exhibition. HPO was asked to dialogue with Arrighetti’s work, and drew inspiration from it to generate a creative conversation between master and student.
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Scholarship : SCHOLARSHIP DEADLINE: JUNE 12, 2023
Design the Dakar Vehicle of the future and win an IAAD. Scholarship
Admission to the IAAD. bachelor’s courses is subject to the following requirements:
The main objective of the IAAD. admission test is to verify the applicant’s analytic skills as well as the motivation and interests that led the applicant to apply to the bachelor’s course.
international students interested in pursuing a bachelor’s course taught in Italian must present official certification of their knowledge of Italian, with a minimum proficiency level of intermediate B2 (except for cases of exemption related to entry procedures, residence and registration of international students published annually by the General Secretariat of the Ministry of Education, Universities and Research).
Before submitting your application, if you haven’t had the opportunity to speak with the Orientation office we suggest you call or email them to arrange an interview to discuss the details of the course you are interested in, so that you can apply with greater knowledge.
Please include the following with your application:
Note for foreign students
During the application phase, we recommend that you start requesting the certificate of comparability of your qualification through the CIMEA portal.
This procedure is required by IAAD. FOR THE VERIFICATION OF ADMISSION REQUIREMENTS.
Obtaining / issuing the certificate of comparability is a necessary condition for the evaluation of the candidacy and appears to be contextual to taking the admission test.
The cost of the CIMEA service is approximately € 150.00 (this amount may be subject to annual variation).
A passing grade on the admission test is required for enrollment in IAAD.’s bachelor’s courses. You can select which test session to attend by registering online and completing the required steps.
Testing takes place in February and the test dates are published on IAAD.’s website each year in January.
International students (and Italian students who are working or studying abroad) can take the test virtually on a different date by Skype or Google Meet. To meet specific needs and taking into consideration time zone differences, the date and time of the test will be agreed upon by email with the Orirentation office after the online registration is completed.
NB: if you are unavailable on one of the test dates indicated on the IAAD. calendar, we can consider different dates upon request. For more information make an appointment with the Orientation office.
The admission test costs € 100,00.
The test fee can be paid by PayPal.
On the test registration form, you will be asked to attached a scanned copy of your fiscal code and ID (identity card or passport). Then, you will be automatically redirected to PayPal to complete the transaction.
NB: registration for the admission test will be considered incomplete until payment of the test fee has been received.
In the days before your chosen date, you will receive an email with useful information about taking the test.
The admission test fee is nonrefundable.
In the event that you have registered to take the test and are unable to participate on the test date due to personal reasons, you may request to postpone to a later date within 5 days of the original date. Otherwise, your registration will be voided and you will need to re-register and pay the fee again.
The admission test takes place online and consists of the following steps:
After the test you will receive an official email with your results within 10 days. If you have been admitted into the course, you will have 15 days to accept the offer. Within 15 days of the official communication, you will be able to complete your enrollment by paying the registration fee.
N.B: The registration fee officially reserves your place in your course of interest and is nonrefundable. In the event that you are finishing the final year of secondary school, the reservation is considered a pre-registration pending the successful completion of final secondary school exams. Following this confirmation, we will complete the enrollment and provide you with the necessary documentation.
Enrollment in subsequent years (students in progress and out of course)
Enrollment in the years following the first takes place automatically when the Student Secretariat records the payment of the first installment of the registration fees.
To find out the deadlines and payment methods click here (or contact the academic office or download the contract).
Once enrollment is complete, with the required documents received and a copy of the enrollment contract received and countersigned by the Director’s office, you will officially be part of the IAAD. community.
You will receive updates related to the start of the academic year and will begin communicating with IAAD.’s academic office, which will provide initial information about the official calendar and course schedule for the first semester.
The Master’s courses of the first level are for students who have completed a three-year bachelor’s degree or recognized undergraduate program valid for admission.
The Master’s courses of the second level are for those who have finished an Academic Diploma of the second level, specialist degree or equivalent international post-graduate degree.
If you have a degree from outside of Italy and are interested in enrolling in a Master’s of the first or second level, your degree must be recognized as suitable for the chosen Master’s program.
n.b.: Completion of a Master’s of the first or second level does not guarantee entry into educational courses of the third level (for example Ph.Ds or specialization schools).
Applicants to the Master’s programs must be in possession of a Bachelor’s degree. The application process can be completed in one simple step, by forwarding the following documents:
These documents will allow us to evaluate your eligibility for admission so that we can provide feedback in a timely manner.
To attend IAAD.’s Master’s program taught in English, you must present an official certificate of English proficiency indicating a minimum of level B2. (see LANGUAGE CERTIFICATES).
Visit the general MASTER’S/TWO-YEAR MASTER’S pages.
Citizens of the European Union can stay in our Country for up to 3 months without any conditions or formalities, except in possession of a valid identity document for expatriation issued by their country. After 3 months from their entry, it is necessary to register at the Registry of the place of residence. For registration in the Registry, it is necessary to submit the following documents: IAAD. registration certificate, health coverage and documentation certifying economic availability.
Italian immigration law provides that non-European Union citizens who want to stay in Italy for more than 3 months must apply for a residence permission within 8 days from their entry into Italy.
It is possible to collect the kit for signing the residence application’s permission at any post office where the “Sportello Amico” is present.