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INDIVIDUAL COLLECTIVE

INTERACTIVE INSTALLATION!

NEWS!

April, 15-21

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“INDIVIDUAL COLLECTIVE”, an interactive experiment curated by Mirror.

A dialogue aimed at stimulating reflection on the connection between our emotions and the social context in which we live, offering a glimpse into the collective “feeling” during Design Week. Sensors and software track the expressions and movements of participants, translating them into a data stream.

Then, a machine learning algorithm, integrated with AI, processes the data and identifies individual emotions, translated into abstract visualizations of colors and shapes: these emotions populate an “emotional cloud” in the form of Data Visualization, always visible in real time on the dedicated LED wall and explorable by online visitors.

MIRROR

Mirror is much more than a digital innovation agency.

We create stories and pioneer experiences, using technology we develop entirely in-house.

What makes Mirror special is our business model. We combine a unique creative approach and artistic touch with a strategic business vision.

To choose Mirror means to collaborate with a partner who offers integrated solutions, managed 100% in-house, thus granting a unified and consistent approach for every project.